Find what is broken,fix what matters.

DIAGNOSTIC

Digital Audits

A diagnostic of your digital estate — stack, spend, and funnel — with an actionable playbook.

What we do

A single view of your digital estate — and a prioritised plan to fix it.

Most digital estates accumulate silent problems. Slow pages, broken funnels, over-specified stacks, abandoned platforms, orphaned integrations, and compliance gaps quietly erode performance and expose risk. Audits surface what is actually happening, grounded in data, and ranked by commercial impact.

You get a clear picture of where you stand, what is costing you, and where the fastest gains are. Then we hand it over — or help you fix it.

How it runs

From kickoff to actionable plan.

Evidence before opinion, every finding tied to a revenue, cost, or risk number, and a backlog you can act on from the readout — not a 200-slide deck nobody reads.

Scope, stakeholders, and access agreed on day one — not week three.

Scope, stakeholders, and success criteria agreed on day one. Read-only access to analytics, CMS, CRM, and infrastructure configured within 48 hours so the audit can run in parallel from week one.

Scope alignment

Audit areas, success criteria, and reporting cadence agreed and signed off in the kickoff session.

Stakeholder map

The people we need to speak to — and the people who will sign off the readout — identified upfront.

Read-only data access

Analytics, CMS, CRM, and infrastructure access configured within 48 hours — no waiting on access tickets.

Tooling deployment

Audit tooling and crawlers configured, baselined, and ready to run from week two.

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Automated testing, manual inspection, interviews, and data analysis — all in parallel.

We run automated testing, manual inspection, stakeholder interviews, and data analysis in parallel across every audit area. Evidence collected, not opinions formed.

Automated testing

Performance, accessibility, security, and SEO crawls run across the full estate — not just key pages.

Manual inspection

Senior practitioners reviewing UX, content, and architecture — surfacing what tools cannot.

Stakeholder interviews

Structured conversations with operators and decision-makers — surfacing context and constraints.

Data analysis

Analytics, CRM, and funnel data analysed against commercial intent — not vanity engagement.

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Findings triangulated, scored against commercial impact and effort, prioritised.

Findings triangulated across automated, manual, and interview evidence. Each item scored against commercial impact and effort. The output is a prioritised action plan with supporting evidence — not a flat list of every issue we found.

Triangulation

Findings cross-checked against multiple evidence sources — opinions get verified, not just amplified.

Commercial scoring

Every finding tied to a revenue, cost, or risk number — defensible against the value, not the volume.

Effort estimation

Each remediation item sized against effort — so prioritisation reflects reality, not aspiration.

Prioritised backlog

Ranked backlog of remediation items — with effort, impact, and owner suggested against each item.

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A working session with leadership — walk-through, decisions, and a tracked backlog.

A working session with your leadership team — walk-through of findings, decisions on priorities, and a tracked backlog ready for delivery. We can hand over to your team or stay on to deliver.

Executive summary

A short document the leadership team can use to align on priorities and budget — not a 200-slide deck.

Evidence appendix

Every finding linked to the underlying test, interview, or data source — fully auditable by your own team.

Leadership readout

A 90-minute working session with your team to agree on priorities, ownership, and next steps.

Handover or delivery

You take the backlog to your own team — or we stay on to deliver. Decided at the readout, not assumed.

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What we audit

Performance & SEO

Performance and SEO

Core Web Vitals, crawl and index health, page speed, and technical SEO — mapped against commercial pages, not vanity URLs.

Funnel

Funnel and conversion

End-to-end funnel analysis — where leakage happens, which journeys are broken, and where the easy wins sit.

Tech & arch

Technology and architecture

Stack review, cloud cost, integration topology, and technical debt — scored against scale, resilience, and spend.

Customer experience

User journey review, usability testing, and design-system audit — with heuristic and quantitative evidence.

Data & analytics

Data and analytics

Tracking integrity, attribution model, reporting quality, and governance — checked against what the business is trying to decide.

Compliance & risk

Compliance and risk

GDPR, accessibility, consent, and security posture — reviewed in light of regulatory obligations, not just best practice.

Find what is broken,fix what matters.

Digital Audits

A single view of your digital estate — and a prioritised plan to fix it.

From kickoff to actionable plan.

Scope, stakeholders, and access agreed on day one — not week three.

Automated testing, manual inspection, interviews, and data analysis — all in parallel.

Findings triangulated, scored against commercial impact and effort, prioritised.

A working session with leadership — walk-through, decisions, and a tracked backlog.

From Spreadsheets to a Unified Distribution Platform

AI in Insurance Distribution